Last week, Sony Pictures shrewdly amped up the pre-release conversation around David Fincher's re-adaptation of Steig Larsson's "The Girl with the Dragon Tattoo" by revealing a six-minute extended trailer in front of a press screening of Rod Lurie's "Straw Dogs." Fincher was there. Trent Reznor was there. Everyone felt stoked to be treated with the footage. And, on cue, everyone wrote about it.
Well, tonight, the studio dropped what I imagine is a whittled-down version of that assemblage, though it still clocks in at nearly four minutes long, laying out the basic establishing beats of the relationship between Daniel Craig's Mikael Blomkvist character and Lisbeth Salander, played by Rooney Mara. And I have to be honest. I kind of nodded off watching it. The teaser trailer that hit back during the summer, with Reznor and Karen O's cover of "Immigrant Song?" I was totally on board for that. Here they're slowing things down and building a different identity for the film and, well, if this is representative of what got everyone jazzed last week, I'm just not feeling that level of excitement. But then, Mr. Fincher isn't sitting two rows in front of me.